Grupo Los Gómez Gastronómico joins as a sponsor of Levante UD
For the Valencian company, this sponsorship stems from the value of people and its identity as a family business, a philosophy that connects with the sentiment that characterizes Levante UD.
Levante UD incorporates Grupo Los Gómez Gastronómico as a new sponsor for the current season, an agreement that strengthens the club's connection with the social and gastronomic fabric of Valencia. During the visit to the Ciutat de València stadium, Toni Carceller, Marketing and Communication director of the group, was present, representing the company led by its CEO, José Gómez.
For the Valencian company, this sponsorship stems from the value of people and its identity as a family business, a philosophy that aligns with the sentiment that characterizes Levante UD. In the meeting with Levante UD's vice president, Braulio Pastor, the Marketing director highlighted the importance of their roots: the homage to culinary tradition and respect for those who have built their history, a connection also recognized in the club.
A natural collaboration between gastronomy and football
The agreement continues an evident relationship: the proximity of the restaurant La Picaeta Orriols to the Ciutat de València, a usual meeting point for fans on match days. The company emphasizes that the alliance with Levante UD goes beyond the sporting event and becomes a stable connection with the neighborhood and the club.
Additionally, the group is committed to joining forces to strengthen the Valencia brand, both in gastronomy and sports, with joint initiatives that contribute to promoting the city nationally and internationally.
One of the most valued commitments by fans will be the guarantee that Levante UD matches will always be broadcast in the group's venues, regardless of other higher-audience matches.
Shared values and common roots
Grupo Los Gómez highlights its commitment to quality, closeness, and the feeling of home that it seeks to convey in each of its restaurants, an experience they identify with that of the Ciutat de València: a space where one feels surrounded by their own and part of a community.
As a Valencian company with humble origins and a vision of sustained growth, they find in Levante UD's history a reflection of effort, perseverance, and progress.
Benefits for the club and the fans
This sponsorship will strengthen the bond between Levante UD and the social and gastronomic life of the Orriols neighborhood and Valencia. Fans will find in La Picaeta Orriols—and in the other seven restaurants of the group—a place to enjoy Valencian cuisine and special activities linked to Levante UD matches. These include promotions, raffles, and marketing activations that will be announced in advance on social media.
Carceller states: "We are sponsors of Levante UD because it is part of our way of living Valencia. It is a close-knit club, a neighborhood club, made up of hardworking people who strive and do not boast. That spirit aligns with who we are at Grupo Los Gómez. We are not looking for sponsorship to gain visibility, but to support something we feel is ours. Levante represents perseverance, character, and roots. It maintains its identity no matter what happens, and we value that. We want to be with a club that connects with real people, with the fans who sustain it day by day and live football authentically. For us, this bond is not about results. It's about belonging to a city that sees itself in the way Levante is."
Visibility and initial actions
The brand of Grupo Los Gómez will be present on the stadium screens during match days, as well as in various official communications of the club.